Successful fundraisers know their supporters

Monday, November 25, 2013

Last week I went to The Ideas Lab: Innovation in Insight and Analytics conference run by the Institute of Fundraising’s Insight in Fundraising Special Interest Group. The conference…

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Don’t expect anyone else to get enthusiastic

Sunday, October 27, 2013

If your idea is genuinely new, don’t expect anyone else to get enthusiastic about it. Helping others understand the potential and possibilities of your idea is an important…

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If you fill it we’ll fly it

Monday, September 16, 2013

Can you say that you truly listen to your supporters? I recently heard this great story about KLM Royal Dutch Airlines. KLM have a social media strategy that…

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