Hard truths and making impact

Friday, October 3, 2014

Last week I wrote about the ‘I wish I’d thought of that’ or ‘iwitot’ event and the importance of showing the impact of your fundraising. My vote for…

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Why do you fundraise?

Wednesday, September 24, 2014

Last week I attended the third ‘I wish I’d thought of that’ event in London and listened to 19 fundraisers each speaking for 7 minutes about the fundraising…

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Anyone can write a good direct mail pack – right?

Sunday, August 17, 2014

Unless you have been living in a hole for the last month you will have heard something about the latest campaign ‘proud to be a fundraiser’from the Institute…

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Are you killing polar bears?

Sunday, July 13, 2014

A while ago I was looking after my god-daughter for the weekend. I was helping her clean her teeth before bed. I helped her to get the toothpaste…

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Innovation puts charities out of business

Thursday, June 26, 2014

Intrigued by how the sectors approach to innovation has changed over the last few years and keen to understand what innovation is working and what is not, Zoe…

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Feel the fear and tell it like it is

Monday, May 19, 2014

On one Sunday in April, the streets of London overflow with determination and kindness. This year 36,000 people took part in the London Marathon and many more came…

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How do you make it OK to fail?

Friday, May 9, 2014

The principle that we learn from failure makes sense. Understanding why something hasn’t worked prevents us (hopefully) from making the same mistakes again and helps us to adapt…

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We can make the impossible possible

Monday, April 14, 2014

Last week I attended the eCampaigning Forum (ecf2014).  It was a completely different event to anything I had ever been to before. There was a mix of presentations,…

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Sexy buzzword or a survival strategy. What does innovation mean to you?

Thursday, March 27, 2014

Is innovation just another passing fad, a buzzword that will be gone tomorrow, replaced by the next sexy-sounding jargon? Or is it an essential part of your job…

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It’s not them. It’s you!

Monday, March 3, 2014

Thank you John Lepp for this guest blog rant.  “Our direct mail program is dead.” “Our email open rates are horrible.” “Our donors don’t care about monthly giving.”…

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