Crowdfunding is simply raising small amounts of money from many people via a crowdfunding platform. Given the current criticism of fundraising techniques, lack of public trust, a greater…
Over the years I’ve observed sparky, funny, passionate and clever people morph into vanilla shells of their former selves as they enter their office to get on with…
A guest blog by Claire Irving. Like many things in life, good fundraising comes from successful relationships with people. Meeting our goals is reliant on making lasting connections;…
A guest blog by Robin Fisk. Getting routine supporter communication techniques right can provide a better experience for your supporter, help you to measure your communications investment and…
If you are considering crowdfunding, there is so much to learn from others. I’ve picked three very different campaigns. Each has a learning that you can apply when…
Crowdfunding is not a new concept. It’s actually quite old. The crowdfunding campaign for the plinth that the Statue of Liberty still stands on today was launched in…
I’m often asked whether I think charities should just focus on incremental innovation or if they should be aiming for disruption and a more radical approach to both…
A guest blog by Esther Preston, Director of Fundraising and Marketing, Ashgate Hospicecare When we asked our community about their perception of hospice care, a common answer was…
When you put your supporters at the heart of your fundraising, you increase your chances of developing communications that will really resonate with them. When you understand what…
A guest blog by Iain McAndrew. In this blog, rather than ask more questions, I shall attempt to draw themes together and propose possible ways forward. My late…
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